Art Director: Alison Coggan
Lead Design: Barbara Coelho + Mia Lily
Artwork: Lois Freestone
We were tasked to bring to life the new vibrant and vivid Oxley brand world within the travel retail environment. By communicating their key messaging ‘Freezing Nature’s Freshness’ and highlighting the unique flavours of the gin, we created a more meaningful shopping experience in order to drive connection and authenticity amongst consumers. In order to elevate key messaging and serves, we recreated Oxley’s story through key visuals and supporting collateral.
Agency: Glock
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